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UNDERSTAND EMAIL MARKETING BETTER AND THE IMPORTANCE
IMPORTANCE OF EMAIL MARKETING IN SHORT
-PEOPLE HAVE TO TAKE ACTION, READ IT, DELETE IT, OR SPAM IT
-CHEAP WAY OF MARKETING
-EMAILS ARE RECEIVED INSTANTLY
-EMAIL MARKETING IS 40 PERCENT MORE EFFECTIVE THAN SOCIAL MEDIA
-MESSAGES ON FB, AND INSTAGRAM ETC, ARE NOT SEEN SO QUICKLY AS IT’S SEEN ON EMAILS
-LOTS OF PEOPLE WORLDWIDE USE EMAILS DAILY
-PROMOTIONAL EMAILS WORK, PEOPLE BUY MORE FROM EMAIL MARKETING
-PEOPLE BUY MORE THESE DAYS FROM EMAIL MARKETING, THAN BEFORE.
Email marketing sucks…at least the way most marketers do it. Conventional advice tells you to always be selling—or at least always be going for the click— but chances are, you hate writing emails, your audience hates reading them, and they aren’t making you any money. But what if email didn’t suck? What if you enjoyed writing emails that your audience would binge-read like they watch Netflix? What if email actually made you money? CLICK ON THE BOOK TO ORDER ONLINE
GETTING YOUR EMAIL LIST TOGETHER
EMAIL LISTS ARE NOT LISTS THAT YOU BUY FROM A THIRD PARTY, IT’S ACTUAL PEOPLE THAT CAME TO YOUR SITE TO SIGN UP FOR YOUR PLATFORM. THEY WANT TO KNOW MORE ABOUT YOUR SERVICES, ETC.
HOW WILL EMAIL MARKETING IMPROVE YOUR BUSINESS?
-INCREASE YOUR SALES
-ATTRACT VISITORS TO YOUR WEBSITE
-CUSTOMERS WILL RETURN WHEN THEY ARE HAPPY WITH YOUR WEBSITE AND THEY WILL BUY MORE
-IT CAN HELP YOUR BRAND AND GAIN THE TRUST OF YOUR CUSTOMERS
-HUMANIZING YOUR BRAND, MAKE A CONNECTION, TELL ABOUT YOU/TEAM
-MAKE PEOPLE FEEL WELCOME
-SHOW YOUR OTHER SOCIAL PLATFORMS
-SHOW PEOPLE PROOF ON YOUR EMAILS, HOW MANY FOLLOWERS, BUYERS, ETC
DIFFERENT TYPES OF EMAIL MARKETING
-BUY EMAIL LISTS, NOT VERY SECURE
-EMAIL LIST EXCHANGE, THIS IS A BETTER OPTION (CROSS-PROMOTED EMAIL)
-EMAIL LIST THAT PEOPLE OPTED INTO (THROUGH YOUR WEBSITE)
TYPES OF SENT EMAILS
-BROADCAST EMAIL (PROMO EMAILS)
-AUTO-RESPONDER EMAIL (DONE BY SERVER AUTOMATICALLY)
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ARE YOU READY TO RUN YOUR OWN BUSINESS FOR 2022 AND 2023?
With some internet research, I came up with some small business ideas that are rated the most successful. However, if you want to start your small business you would need to work on your goals setting, in order to stay focused on your business idea and make it a success. Email me to get a goal setting plan, by completing the contact form below.
-Digital Marketing
The importance of the internet grows with every passing day, but it also becomes harder for businesses to cut through the online clutter and properly market themselves. Digital marketing services are always in demand, and many small and midsize companies would rather outsource them than establish a costly in-house team. If you have chops in SEO, content marketing, pay-per-click advertising, web development, or social media management, you could seize a business opportunity that allows you the freedom to work from home.
Digital marketing is an important part of any brand, so you’ll need to respond to developments in your client’s marketing strategies. Social media management entails watching for comments and messages around the clock, not just scheduling posts with a set-it-and-forget-it mindset. If you enjoy strategizing and implementing marketing plans meticulously, digital marketing could be the right business for you. You may also consider becoming an affiliate marketer, which is another form of digital marketing.
-Graphic design
Corporations, small businesses, and sole proprietors all need eye-catching promotional materials, but not everybody has an eye for what looks good. If you have an artistic streak and know how to organize content into a visually pleasing format, start a graphic design business to provide flyers, digital ads, posters, and other engaging visual materials. Graphic design requires few physical tools beyond a laptop and a desk.
-App development
If you are knowledgeable and experienced in technology, you may want to consider a career in app development. Smartphones are an everyday accessory for many people, which has increased the demand for mobile apps. Similarly, virtual reality software has become popular in recent years, so there is also a demand for VR app development.
-Freelance copywriting or content writing
If you’re a natural wordsmith with a bit of marketing knowledge, you can establish yourself as a freelance copywriter or content writer. Whether you write blogs, web content, or press releases, plenty of companies will pay for your services. Increase your value by using SEO knowledge to help clients craft a strategy around specific keywords that their target audience is already using in their online searches. Most freelance copywriters charge $40 to $50 per hour, but those with expertise in a given vertical could charge even more.
Freelance copywriting is a great business to run because as long as you have an internet connection, you can work. It’s a business that you can operate from the comfort of your own home, or even from the road if you travel. If you establish a large enough network and gain referrals from satisfied clients, you could even make freelance writing your full-time job.
-Real estate
For many people, navigating the housing market is overwhelming. As a real estate agent, you can help people find their dream homes at a price that fits their budget. In many states, you only need to complete a few months of classes and pass an exam to qualify as a real estate agent. Keep in mind that even with a certification, you’ll need strong social skills, so if you’re not a people person, this might not be the route for you.
-Dropshipping
Not all companies that sell goods store them onsite. In dropshipping, people who run e-commerce sites go to a third party to fulfill all orders. The third party is likely a wholesale retailer or other entity that runs a warehouse and shipping operation. The minimal inventory and tools needed for dropshipping make it an especially great startup idea if you’re worried about overhead costs and physical space.
-Consulting
If you are knowledgeable and passionate about a specific topic (like business, social media, marketing, human resources, leadership, or communication), consulting can be a lucrative option. You can start a consulting business on your own, then grow your business and hire other consultants over time.
-Online reselling
Those passionate about clothing and/or sales may consider starting an online reseller business. Although it takes time, dedication, and an eye for fashion, you can start as a side hustle and turn into a full-time resale business. You could start by using an online store to sell your unwanted clothing, then expand to your own resale website.
-Online teaching
The demand for online education has opened up possibilities for entrepreneurs. Since this is an online venture, you can choose any subject you know about and teach a course regardless of location. If you don’t have advanced knowledge in any particular subject, consider teaching English as a foreign language online to students overseas.
-Online bookkeeping
As with education, technology allows many bookkeeping services to be performed online. If you are an accountant or bookkeeper who wants the freedom and autonomy of running your own business, take advantage of modern technology to start your own online bookkeeping service.
-Medical courier service
If you have a reliable vehicle and good time management skills, consider creating your own courier service – more specifically, a medical courier service. As a driver, you would be responsible for transporting medical items like lab specimens, prescription drugs, and equipment. You could start your courier business on your own, or hire other drivers to work for you.
-Transcription service
If you have a good ear and can type quickly, a transcription service would allow you to work from home with a flexible schedule. Medical transcription services are especially needed as voice recognition technology proliferates for healthcare provider dictation. If you’re not looking to start all at once, or if you have a day job you would like to keep for the time being, you can accept as few or as many transcription jobs as you’d like. To boost your business prospects and justify charging more, consider becoming a certified transcriptionist and delving into a few specialties. However, the flexibility to accept only a few requests at first means you can scale up as you are ready. Best of all, there is very little startup cost and overhead. You only need a computer, the appropriate software and a secure messaging service.
-Professional organizing
Looking for a business idea that can really spark joy? Professional organizers, like Marie Kondo, help people declutter and minimize for a living. In an age of materialism, many people are desperate to downsize and take control over their possessions. Minimalism is becoming extremely popular, but people often find it hard to part with things they’ve owned for a long time. Part of being a professional organizer is helping clients develop a system for downsizing.
If you’re a highly organized person who enjoys making spaces functional and comfortable, you might be good at coaching others to do the same. People will pay you to help them devise a method of minimizing their possessions and maintaining an organized space. To promote your business, ask if your clients will let you take before and after photos of the areas of their homes you’ve organized, and use those to create a portfolio that you can put on social media to attract more clients.
-Cleaning service
If you like to clean, you can easily turn that into a business. With a few staff members, a host of cleaning supplies and transportation, you can offer cleaning services to homeowners, apartment complexes and commercial properties. Cleaning services are straightforward businesses that require relatively little overhead; you simply need planning, dedication, and marketing to attract customers.
If you’re looking to differentiate yourself from other cleaning services, consider adding premium options like floor waxing or exterior power washing for an additional fee. These services could be the deciding factor between your new cleaning service and seasoned companies that maintain too large a client list to provide that level of cleaning.
-Home care service
A background in care and hospitality can go a long way to support housebound seniors who require in-home care. It’s also a service for which demand is only going to grow. According to the National Institute on Aging, between 2010 and 2050, the 85-and-over population is projected to increase 351% globally, and the global number of centenarians (those over age 100) is projected to increase tenfold. Many will need care and assistance, often in their own homes.
Luckily, you don’t need a background in healthcare to help seniors and grow a successful business at the same time, although those skills will be in demand as well. Many seniors need help with all kinds of tasks, like errands or repairs around the house. With some experience, you could consider growing your business to help seniors transition from their homes to assisted living facilities, offering services such as packing, transporting, setting up, or storing their furniture and possessions.
-Owning a food truck
Food trucks might sound like a wild idea, but the industry is growing. The overhead and upkeep for a truck is significantly less than for a restaurant, and you have the added benefit of mobility.
-T-shirt printing
Just like with graphic design, you might enjoy launching a T-shirt printing business if you’ve got a sharp artistic sense – or if you enjoy taking someone else’s designs and screenprinting them onto a blank tee. Either way, if you have space for a T-shirt printing setup, you can easily acquire the necessary tools and get started.
-Pet sitting
When families go away for extended periods, your pet-sitting small business can give them peace of mind. As a pet sitter, you’ll watch over your clients’ dogs, cats or other pets at their house, making sure to feed them, give them water, play with them, spend time with them, and (with dogs) walk them as needed. You’ll also need to regularly update your clients on how their pets are doing.
If you have other sources of income that require nothing more than an internet connection and a laptop, pet sitting may be an especially apt small business idea. Almost all pet owners will be glad to let you work on your laptop while you spend time at their home with their pets, meaning that you can run two income streams simultaneously.
What are the most successful small businesses?
Small businesses that involve website design, a subset of digital marketing, are among those that make the most sales and bring in the most profit. People learn about businesses on the internet more often than via other avenues, so finding clients and a steady income stream isn’t as difficult. Cleaning services and real estate businesses also have high success rates, which makes sense – all people need homes, and they prefer them to be clean.
What would be a good small business to start?
If you want to maximize your profit while minimizing your workload, try any small business ideas that most frequently prove successful. However, if you’re more interested in pursuing your passions while earning enough money to live, start a small business that fulfills you, requires you to use your skills, and offers you a good work-life balance. There are so many great business ideas that this question has no objectively correct answer – you know better than anyone what small business ideas will bring you happiness, success and stability.
How do I start a small business from home?
Home-based businesses tend to be the most convenient and manageable ones. That said, not all great business ideas are suited for home offices, so make sure your business can be conducted from home – jobs with onsite needs and heavy in-person demands might not be suitable. In your business plan and budget, incorporate any office supplies and tools that make your online business ideas feasible, such as a separate business computer, a suitable desk, high-speed internet, filing cabinets and a business website.
What makes for a good work-from-home small business idea?
A good work-from-home small business idea boasts the following traits.
Minimal inventory and supplies: Presumably, your home isn’t a mansion (yet), and you only have so much space in which to store inventory and supplies. That means lawn care service is probably a no-go if you’re looking to work from home. The same might be true for T-shirt printing if you don’t have space to store your prints. Copywriting and graphic design, on the other hand, require little more than a laptop and a working internet connection, and you probably already have those.
Low startup costs: A viable work-from-home business shouldn’t cost much to launch. With minimal storage space, it’s not like you can pile up raw materials and inventory. You might need to buy some software or obtain licensure for certain small business ideas, but your financial obstacles should be far and few between.
Computer-based, online work: Many of the above small business ideas require the use of a computer with an internet connection. Dropshipping, digital marketing and translation are all great examples. An exception to the rule is pet sitting if you watch over pets at your house rather than the owner’s home. Then, all you need is a pair of watchful eyes and open ears. You can even do computer-based work while watching the pets.
Flexible schedule: Traditional office jobs often demand a rigid 9-to-5 schedule from employees. This schedule can feel less important to adhere to if you’re working from home, especially when you’re your own boss. As such, the best work-from-home small business ideas allow for a flexible schedule. If you do your best app development work at 3 a.m., who’s to stop you?
Modest collaboration needs: Although remote team collaboration is easy to achieve, working from home goes more smoothly when you’re almost fully independent. A small business in which you answer to just a handful of clients and one or two colleagues (if any) leads to greater independence. Then you can truly work on your own terms and see your small business idea through to full fruition.
What is the step-by-step process for starting a business?
Starting a business takes work, but with the right tools and guidelines, your company will be up and running in no time.
I want to share with my followers this insightful Article by Ed Jay.
Prioritize the customer and anticipate their desires.
Over the past two-plus years, consumer interest has shifted to digital and omnichannel shopping. Customer retention remains important in the e-commerce space; for years, we’ve known that returning customers tend to spend more than new ones, which means retaining them and building brand loyalty is a key revenue booster.
Launching a commerce site and promoting it online is a quick way for an SMB to get its name out into the market. But to stay ahead, it is critical to continuously test the effectiveness of every branded channel to learn what your customers want. Don’t be afraid to change fast and fail fast; this will allow your business to pivot more quickly if something isn’t working.
When monitoring channel capabilities, your daily checklist should include making sure your SEO and social marketing strategies are successfully working. Adjusting your website to account for customer feedback and pushing product promotions based on sales should be top of mind. By using the tools already available in the development of an e-commerce site, SMBs can adapt quickly to new data, both internal and external.
Create a strong social media presence to drive brand awareness.
The world moves fast these days, and people are always on the go. Time once wasted waiting in line or taking public transportation is now spent on a smartphone. For many small-business owners, that time is spent running their business, and for their customers, it might be spent shopping on mobile websites, checking up on social media or reading online reviews.
SMBs need to meet their customers where they are by establishing a strong online presence across all of these fronts. A social media presence is now table stakes for any SMB. As such, perform social audits to determine which of your channels are providing the most value, and optimize accordingly. You should also engage customers in online conversations and respond to both negative and positive reviews.
The number of U.S. social buyers is expected to increase in the next few years, with eMarketer predicting that the number will exceed 101 million by 2023. Additionally, many shoppers are influenced by friends’ social posts or reviews, which means engaging in social conversations is critical for any SMB. As more consumers use social with the intent to purchase, the more blended it becomes with commerce.
Be everywhere your customer’s shop.
Shoppers want options. Whether it’s a business website, social channels or third-party marketplaces such as Etsy or Amazon, SMBs should consider adopting an omnichannel commerce strategy to meet their customers’ needs. In 2020, McKinsey found that the pandemic prompted 75% of consumers to try an alternative shopping behavior. I believe that trend is sure to continue.
Having an omnichannel strategy in place ensures that no customer touchpoint is left behind. Similarly, using multiple selling pillars optimizes an SMB’s ability to identify where and how to focus their energy, based on how their customers prefer to shop.
To get started, there are a variety of tools you can use that don’t require technical expertise. E-commerce platforms, for example, can help you manage the daily tasks of managing an online business. Each platform offers its own advantages. Overall, the most important thing to consider is consistency, as external platforms should be a tool to attract long-term customers who buy directly from the business.
Additionally, keep in mind that every seller’s e-commerce needs will be different, and defaulting to a one-size-fits-all approach ignores the fact that each individual business brings its own nuances. It’s important for SMBs to have a clearly defined plan, knowing where they plan to sell their goods, what platform fees they’re willing to stomach and how much competition there might be for customer attention.
A better slingshot awaits.
Small businesses might not have the scale and resources of large corporations, but what they do have is flexibility, agility and resilience. They also now have access to powerful online tools and resources to help their entrepreneurial spark burn even brighter. By anticipating customer desires, building a strong online presence wherever their customers are and leveraging omnichannel selling strategies, small businesses will be ready to take on the competition—no matter the size.
Do you know those TV commercials targeted at the people who research every trip on a half-dozen different websites to see if they can save $15 on their hotel room? That’s me.
But, for my recent train trip, I took the Acela. I knew I’d need to get work done on the train and while, in my personal life, I often book based on price, I had different priorities for this trip. A faster train meant I’d have a fuller day without having to wake up before 5 AM. It meant fewer stops, so I could really focus on my work. And it meant the Wi-Fi worked the entire way.
If you work for a nonprofit or company with a tight budget (I’ve been there, too), talk to your boss about elements of your trip where paying a little more will make it easier for you to complete your work. See if there are trade-offs you can make. Maybe you stay with local contacts for a night or two to minimize hotel costs, or plan to use the subway, or rent the cheapest car—but get a direct flight to cut out the hours wasted on layovers.
2. Hurry Up and Wait
While I am not a fan of layovers (let’s keep the missed connections to personal ads), one of the most productive times on a travel day can be when you’re waiting for your plane or train. Of course, you need to set out a chunk of time, because it doesn’t make any sense to pull your laptop out for 10 minutes of work.
Here’s what I do:
I try to budget at least 45 minutes between when I’m sitting at my gate—through security, a bottle of water in carry-on and latte in hand—and boarding. I find it hard to focus before I leave for the trip (Did I pack everything? Water the plants? Turn off the coffee pot?), but that time at the gate can be invaluable if there’s a work crisis. If you build in a half hour (or more) in between each portion of your commute—e.g., you drive or take the bus to the airport, go through security, and have legit time before you board—you’ll be able to respond with more than “I’ll be in touch in three hours, when I arrive.”
3. Pack Your Tools
The right tools are critical to getting your work done while traveling. Yes, it’s great that you can read emails on your phone, but I doubt you’re going to type out a report on it. Not to mention, if you do rely on your phone all day, you’ll have to deal with your data plan and a dwindling battery.
Of course, if using your cell for all it’s worth is your game plan, you’ll want to be armed with more than your typical charger. If you have a long way to drive, consider packing a car charger or investing in a spare battery cover. You’ll find great peace of mind—and productivity—knowing that you’ll have the battery power you need to take the call you have scheduled.
Additionally, if you travel regularly for work, consider investing in a few items that will make you more productive. For example, I used a Logitech keyboard cover so I could really type on my iPad mini while traveling, and it made a huge difference. Portable MiFi devices can also come in handy. If there’s some item that will help you work better, think of it as a tool in your arsenal.
Plan your days and weeks with the business diary
4. Rearrange Your Project List
Some projects lend themselves to being worked on throughout a travel day—and some really don’t. If you’re driving a route you’re familiar with and you know you’ll have strong service (and plenty of time on your hands), schedule calls. If you’re going to be at an airport with boarding announcements every five minutes, avoid them.
Tasks that require Wi-Fi are less advisable on travel days. Some airlines offer Wi-Fi, but it can be costly or unavailable. I prefer to choose projects that will be improved—rather than limited—by the fact that I’ll be stuck in a seat for a long period of time.
5. Work in Adva
OK, so now that you know you’ll have a travel day that won’t be good for Wi-Fi, you can just push off any major projects that require it—right? Not so fast: Deadlines won’t evaporate because you’re in the vicinity of a tarmac.
Even on my most productive travel day (i.e., one in which I accomplish everything on my list), I rarely get as much done as I would on a normal workday. So, it’s important to plan ahead and knock out an extra project or two before you go. This will give you a cushion so that if you spend an extra hour in traffic or sitting at your gate, you’ll only have one deadline looming overhead upon arrival.
If you’re not feeling motivated to put in the extra hours before your trip, think through best and worst-case scenarios. If you get extra work done in advance and everything goes so smoothly that you have additional time on your hands on your travel day, so be it—you can sleep, workout, or explore wherever you are. If you don’t do anything in advance, and then have a traffic day from hell, you’ll get to chase it with a full day’s work. (Spoiler alert: This option is terrible.)
For some of us, traveling while working and working while traveling is inevitable. But it doesn’t have to be counterproductive. Make the most of your journey with the tips above.
Yes, dropshipping is still worth the investment if you’re looking for a low-cost business idea. The number of people searching the term “dropshipping” has increased exponentially in just a few years. Success lies in choosing the right products, maintaining profit margins, and choosing the right suppliers.
WHAT IS DROPSHIPPING IN SHORT…
Find winning dropshipping products
Spocket allows you to choose the best products to dropship from various categories from dropshipping suppliers all over the world.
Try the products yourself
Order product samples right from the dashboard in a few clicks. Easily test out the products and suppliers to build a reliable dropshipping business.
Connect your online store with ease
Fulfill your orders with one click. Spocket can easily sync with your online store and all orders automatically appear in your app. Spocket is integrated with Shopify, BigCommerce, Wix, and WooCommerce.
Discover dropshipping suppliers with fast shipping
With 80% of our dropshipping suppliers based in the US or Europe, shipping is quick, reliable, and effortless.
• Lesson 9: DIY vs DIY with help (Option A & B) • Lesson 10: Option A, Do-it-yourself method • Lesson 11: Option A, Final steps
Module 4 – Selecting stocks with help
• Lesson 12: Option B, DIY with help • Lesson 13: Using the Simply Investing Report
Module 5 – How to buy stocks
• Lesson 14: Using a discount broker • Lesson 15: Type of trading accounts in USA • Lesson 16: Type of trading accounts in Canada • Lesson 17: Placing your first stock order
Module 6 – Building & Tracking your portfolio
• Lesson 18: Building your portfolio of stocks • Lesson 19: Tracking your portfolio of stocks
Module 7 – When and how to sell stocks
• Lesson 20: When should you sell your stock? • Lesson 21: Guidelines for selling your stock
Module 8 – Funds and managing your risk
• Lesson 22: Why Mutual Funds Fail • Lesson 23: What about Index Funds and ETFs? • Lesson 24: Managing your risk
Module 9 – Next steps
• Lesson 25: Investing myths revisited • Lesson 26: You can get started right away
Module 10 – Your frequently asked questions
• Lesson 27: Frequently asked questions
Bonus Material
• Bonus Video 1: How to fill in the Excel spreadsheet for Canadian stocks • Bonus Video 2: How to fill in the Excel spreadsheet for US stocks • Bonus Video 3: Where to obtain List of 10 Canadian Stocks • Bonus Video 4: Where to obtain List of 10 US Stocks • Bonus Video 5: How to fill in the Excel spreadsheet for UK stocks • Bonus Video 6: Where to obtain a list of 10 UK stocks
Simply Investing Portfolio has gained over 413% since 1999 versus the stock market return of 283% over the same period. More importantly our stream of passive dividend income has continued to increase each year for over 21 years consecutively.
Testimonials on this course…
“With enthusiasm and clarity, Kanwal explains value investing in a way that makes you excited and eager to start investing and watch your money grow. As a new graduate, Kanwal showed me the benefits of investing early and presented me with easy to understand material that I could in turn use on my own. Almost 5 years later, I am watching my investment portfolio grow and know that I can always turn to Kanwal for sound, solid value investing advice.”
Sandy S.
“Kanwal is genuinely interested in seeing his students succeed. He’s able to describe difficult concepts in a very simple easy to understand way. Thank you for an excellent course in value investing. My own investments continue to perform well.”
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“Love the course and what I really like is that I can apply the knowledge immediately to my portfolio.”
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“Intelligent, insightful and very relevant course. Kanwal’s methods have helped me make several wise, little-risk investments that have garnered impressive returns.”
Richard Moushian
Simply Investing Guarantee…
If you are not satisfied with the Simply Investing Course, please contact us within 30 days of your purchase with your reason and we will happily provide you with a 100% refund.
Electronic commerce also called ‘e-commerce,’ is a business model where consumers buy products online and get their orders delivered without ever having to connect with sellers physically. As you know all transactions are done online, and the whole business revenue is dependent on that.
People from the 21st century are pretty much familiar with drop shipping-commerce products and e-commerce sites. This is majorly due to the emergence of online marketplaces like Amazon, eBay, and many others.
Note that, an e-commerce business is not limited to a particular business model/type. Any legit business body (or) organization can eventually build their own e-commerce stores and sell whatever they want.
Ecommerce as a business can be operated in all major market segments like:-
Business to business
Business to consumer
Consumer to consumer
Consumer to business
CLICK ON THE IMAGE TO BUY THE WEBCAM FROM ALIXPRESS
How does ecommerce work?
Firstly as a customer, you order something online, and that order will be registered in the database. You will be given a tracking ID to track that order, which will be created in the system.
While all this happens in a database, businesses need to buy their own cloud servers to create a site and store all that data
For your every order, the data is shared with the seller (or) with the individual who will fulfill your orders.
Next, as the seller receives your order, the invoice is generated within the system, and the product from the inventory is packaged along with your invoice, packing materials, and shipping details.
Once the packing is done, your order is taken on board with shipping. Meanwhile, the online transaction done by you will be on hold until the delivery is successful
In this process, a shipping partner (or) the logistics partner is responsible for the delivery, on order completion seller gets his money deposited and the order is marked as completed
Usually, sellers bear all the costs for shipping and taxes, and they are responsible for updating this info in their legal docs.
If ecommerce business is done through Amazon and eBay, then sellers will be charged additional costs like Amazon fees and eBay fees.
-Research your niche and find products
As you go along with running your e-commerce store, you do need to continue your research which requires innovating the products, doing effective marketing, and selling them.
Therefore, get ready to do a lot of research and in fact, it is something that many love to do, and there is a possibility that you might spend way too much time only on research.
So to conquer that and come up with a good research strategy.
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1) Settle on one business model
Today internet has made it easier to start any business online but at the same time, it also leaves us with multiple options to choose from.
As currently, every industry is jumping into e-commerce. Be it selling saas products, physical products, or any other digital products. The options to sell something online have become endless.
Let’s say if you want to sit at your home and operate a complete e-commerce business without touching any products. Then drop shipping is for you. For records, there are already thousands if not millions of people doing dropshipping.
Well, per se, if you have an excellent product idea and want to sell it to people with your own branding while letting the manufacturers do their work. Then white labeling is the e-commerce business model for you. This e-commerce model is considered by experienced drop shippers.
If both dropshipping and white labeling is not for you, then you can create (or) manufacture your own products, may it be any digital (or) physical product where you take care of everything from manufacturing to shipping. The particular business model will come under wholesaling and direct selling business.
Dropshipping (If you want to start and operate an ecommerce business from your home)
White labeling (If you have a good product idea and wanna sell it through your branding without ever having to manufacture it by yourself)
Whole selling (or) direct selling (If you like creating the whole product from scratch and wanna take full responsibility of everything from manufacturing to selling)
Even though the success rate for dropshipping isn’t high enough, but it is considered one of the easiest and most convenient ways to get into e-commerce.
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2) Toggle around to find your niche and products
Right now, on the internet, there are multiple places where you can start your research on products and niches.
But people always seem to get distracted in this research phase, and they also often fall prey to starting an e-commerce store with multiple categories and selling multiple products on one store.
The secret sauce to your first e-commerce store success is finding a promising and profitable niche.
AliExpress
Google Trends (research on products)
If you know anything about e-commerce (or) dropshipping, then you’re most likely to have heard of Aliexpress. It is the hub for most e-commerce products globally.
-Validate your business idea and know your target audience
The two best places to validate your e-commerce business ideas will be:-
Facebook Ads
Your own circle/network
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How to use Facebook ads to validate your ecommerce idea?
Facebook ads manager is a great place to research and validate any idea because Facebook is among the world’s top five most visited websites and it has all the data you need, and there’s your opportunity to validate.
How to use your circle/network to further validate and test your product?
If you don’t want to risk it all by starting your e-commerce business way too soon and also if you wanna avoid stuff like setting up your website, placing a checkout page, generating traffic, etc before knowing whether you would get real/actual sales.
To test your idea and get some sales before launching your actual e-commerce business, you can approach someone within your circle, who fits right into your target customer persona and ask him/her whether they would be interested in buying from you?
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-Legalize and protect your ecommerce business
E-Commerce is for the people who are in this for the long haul, and there is nothing better for any business than building its own brand to stay and sustain itself for the long term.
Your brand should be something that resonates with your products and needs to get identified by your customers.
To start a real e-commerce business, you need to legalize and protect your e-commerce business by following a few steps before launching it online.
Let me tell you, this guide on how to start an e-commerce business is incomplete without this phase.
This phase requires investment and time commitment; the following steps will help any new e-commerce business stay as a legal entity.
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Firstly, Register Your Business
In any part of the world, this is the very first step that any e-commerce owner has to take.
Get a Business Licence
Get a store name, logo, and application for trademarks
-Build your own ecommerce website
Use ‘Shopify’platform to build your own e-commerce website.
Because if there has been one e-commerce platform in the news ever since the lockdown, then it was Shopify. The company reported revenues of $2.9 Billion in 2020 and people who use Shopify know how simple, easy, and effective it is to build an e-commerce website using Shopify.
Step 1: Sign up for Shopify and name your store
Step 2: Choose your site’s theme
Step 3: Add products to your store
Step 4: Set up a Domain name for your ecommerce store
Step 5: Integrate your payment gateway
Step 6: Launch your store in the wide open
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-Market your products to get traction
The most tricky part of any business is marketing. No matter what sort of product you sell, you need to have a marketing play in hand, and it should be something that complies with the current user base online.
Doing marketing in the right way is really crucial as you can’t expect to get sales if you keep on implementing decade-old marketing strategies, which doesn’t make sense with today’s internet user base.
Therefore you’ll create that sense of need and emotion with your product.
You need to warm your target audience by showing up your products more frequently and sharing the Unique Selling Points (USPs) of your product to let them realize what’s in it for them.
1) Using PPC ads and Social Media Ads
2) Leverage influencer marketing to build an audience
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